Our Commitment to Quality Seafood

At our company, we have a rich history and a strong mission to produce only the finest quality salmon and cod. We are dedicated to providing our customers with the highest quality seafood.

At Premium of Iceland, the narrative of quality transcends the mere provision of seafood; it embodies a philosophy that interweaves the richness of tradition with the integrity of modern practices. Each piece of salmon and cod is not only a product but a symbol of our rich history
a history steeped in the pursuit of excellence and the relentless dedication to quality that has been passed down through generations. Our promise to deliver the highest quality seafood is a vow that resonates with the cold, clean waters of the North Atlantic, ensuring that each flavorful encounter is laden with both legacy and luxury. As you savor our seafood, you're experiencing the culmination of a meticulous journey.

learn more
Header image
Meticulous Assurance

Expert Precision in Seafood Quality

At Premium of Iceland, we marry technological sophistication with the skill of our seafood experts. Every product undergoes a rigorous quality assurance process, ensuring not only the safety but the impeccable taste and texture our customers have come to expect. Our state of the art equipment complements the watchful eyes of our experts, guaranteeing that every batch meets our stringent standards for excellence.

Gastronomic Craft

Crafted for Culinary Excellence

Our dedication to quality extends to the very essence of what we provide. It's not just seafood; it's an essential ingredient for culinary artistry. Each piece of fish is prepared with precision and care, poised to elevate any dish to gourmet status. We uphold a tradition of excellence, ensuring every serving from Premium of Iceland enhances your dining experience with superior flavor and uncompromised quality.

The CEO & Founder

Leading Excellence in Seafood

At the forefront of Premium of Iceland stands Gylfi Þór Markússon, a visionary leader committed to excellence in the seafood industry. With a profound passion for quality and sustainability, Gylfi has shaped the company into a symbol of innovation and integrity.

Sustainable Packaging Initiative

Under Gylfis's guidance, Premium of Iceland transitioned to EcoFishBoxes, substantially lowering the company's carbon footprint and leading the way in environmental responsibility within the seafood industry.

Innovation in Seafood Processing

Gylfi Þór Markússon has propelled Premium of Iceland to pioneer in utilizing renewable resources and technology for seafood packaging, setting new standards in the industry.
iPhone mockup

Quality Assurance

Gylfi's prioritizes the highest standards of seafood quality, from sourcing to delivery, ensuring each product not only meets but exceeds customer expectations.

Vision for the Future

Looking ahead, Gylfi is committed to fully embracing sustainable materials across all products, aiming for a 100% adoption rate of EcoFishBoxes, indicating a future where business and environmental stewardship go hand in hand.

Eco-friendly Transformation: Premium of Iceland Adopts Cardboard

In 2019. Premium of Iceland made a pivotal shift from foam plastic to cardboard boxes for fresh fish, spearheaded by our CEO, Gylfi Þór Markússon. This transition to Stora Enso cardboard boxes has not only been successful but has also been embraced enthusiastically by our customers who appreciate our commitment to environmentally friendly and recyclable packaging.

Our Progressive Approach to Sustainable Packaging

Premium of Iceland champions sustainable packaging with watertight cardboard boxes and recyclable styrofoam options, significantly broadening our customer base. We encourage the adoption of these eco-friendly solutions, which have been enthusiastically received by customers eager for environmentally responsible choices. While we promote sustainability, we also understand the diverse needs of our customers and offer a range of packaging options to ensure their requirements are fully met, demonstrating our commitment to both environmental stewardship and customer satisfaction.

Our Progressive Approach to Sustainable Packaging

Premium of Iceland champions sustainable packaging with watertight cardboard boxes and recyclable styrofoam options, significantly broadening our customer base. We encourage the adoption of these eco-friendly solutions, which have been enthusiastically received by customers eager for environmentally responsible choices. While we promote sustainability, we also understand the diverse needs of our customers and offer a range of packaging options to ensure their requirements are fully met, demonstrating our commitment to both environmental stewardship and customer satisfaction.
Dashboard mockup
Dashboard mockup

FAQs

we're here to provide quick and clear answers to your questions. Browse through our FAQs to learn more about our products, our company, and our dedication to quality.

Contact
Where is Premium of Iceland's seafood sourced?

Our seafood is harvested from the crystal-clear waters of the North Atlantic, known for its purity and abundance of high-quality fish.

How does Premium of Iceland ensure the sustainability of its practices?

We adhere to strict environmental guidelines and sustainable fishing methods to minimize our ecological footprint and protect marine life.

What measures does Premium of Iceland take to maintain freshness?

From the sea to your doorstep, we implement a rapid cold-chain process, ensuring that our seafood retains its natural taste and nutritional value.

Contact Us

Wholesale

For retail partnerships and store supply, please contact us. We're dedicated to providing your business with the finest Icelandic seafood.

E-mail

For wholesale inquiries and other, please contact us at sindri@premiumoficeland.is.

Office

Our headquarters is located at Brekkustígur 22-24, Njarðvík, Iceland. Feel free to visit us during our business hours or reach out to us via email for any inquiries or assistance you may need.